“Keep your nose out the sky, keep your heart to God, and keep your face to the raising sun.” — Kanye West (“Family Business”, 2004)
Happy Birthday to Kanye West! The transcendent musical artist and fashion mogul turns 42 today. Starting out as a producer sampling old tunes and chopping up beats for rappers like Jay-Z, Kanye — never content to be just a backroom player — transitioned to headlining act with his 2004 debut album “The College Dropout”, completely reinvigorating hip hop by defying the “gangsta-rap” conventions that dominated the genre at the time. In the years since, Kanye has remained one of music’s most beloved and controversial figures, never afraid to speak his mind and constantly reinventing himself as an artist. Branching out from music, Kanye collaborated with Adidas in 2015 to create the hugely successful fashion brand Yeezy, cementing his status as one of the preeminent cultural tastemakers of the 21st century. Believe it or not, PASH loves Kanye more than Kanye loves Kanye — if that’s even possible.