“Movement is the universal language of personal freedom.” — Louis Chevrolet, Founder of the Chevrolet Motor Car Company
Chevrolet’s first consumer-ready Corvette rolled out out of the factory in Flint, Michigan 66 years ago today. Starting with a relatively weak 150-horsepower, the Corvette was not an immediate hit with auto Enthusiasts, leading General Motors to briefly consider discontinuing the sports car — until rival Ford launched the two-seater Thunderbird convertible in 1955, igniting a competition between the two companies to create the most powerful mass-market engine possible. By 1992, one million Corvettes had been sold worldwide while the Thunderbird’s sales slowly waned until Ford discontinued the iconic model in 1997. Throughout its various designs and iterations over the years, the Corvette never went out of style and is still in production after nearly 70 years, solidifying its status as the preeminent American muscle car.